Privacy Policy

Last Updated: 1/2/2018

appliedVR, Inc. respects your privacy, and works hard to protect your information in connection with your use of our website, (the “Website(s)”), applications (“Apps”) and other products, services and features thereof (the Website, the Apps and such other products, services and feature are collectively referred to herein as the “Product” or “Products”, which may be updated from time-to-time at the sole discretion of appliedVR. This privacy policy (“Privacy Policy”) and any other documents referred to herein set forth the basis on which any personal information we collect from you, or that you provide to us, in connection with the Products will be processed by us. Please read the following carefully to understand our practices regarding your personal information and how we will collect, use and disclose your personal information.

What information does appliedVR collect?

We may collect and process the following information about you:

  • Personal information including, for example, your name, e-mail address, telephone, credit or debit card or other payment information, information about your usage of the Products and information collected by tracking technologies as further described below that may identify you as an individual or allow online or offline contact with you as an individuals.

  • Device Information such as operating system version, device type, and system performance information. It includes your demographic and health profile, device utilization logs, your activity and sleep tracking data, and your pain ratings. This information is stored locally on the device and app. If you sign up for an account, this information will be backed up to a secure server. De-identified data may be analyzed to help improve the appliedVR services and to conduct scientific and clinical research about chronic pain and chronic disease.

  • Information collected via tracking technologies, as fully described in the section titled “Do the appliedVR Products use cookies?”

  • Location information to ensure our Products have the correct time zone, time of day, and location to provide our services. You can opt-out of sharing your location with appliedVR; however, this may disable some features of our Products.

  • Social media information if you provide your authorized use of testimonials, as it may help other individuals that suffer from a similar condition.


The security of your personal information is important to us. We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once it is received. If you have any questions about the security of your personal information, you can contact us at Except as described under the “Disclosure of Your Information” section below, we do not provide your personal information to any third party without your specific consent.

Newsletters and Other Electronic Communications

You can opt out of receiving promotional emails from appliedVR by hitting the “unsubscribe” link in any email, or by emailing Opting out of promotional emails will not end transmission of important service related emails related to the ongoing use of the appliedVR services.

Do the appliedVR Products use cookies?

appliedVR and our analytics partners use technologies such as cookies to enable a service to recognize your device so you don’t have the provide the same information several times during one task, recognize that you may have already given a username and password so you don’t need to do it for every web page requested, remember what you were shopping for and keep it in our shopping cart for you, and to measure how people are using the Products. If you do not wish to accept cookies, refer to the “help” file of your internet browser to learn how to block all cookies or receive a warning before a cookie is stored.

We use Google Analytics code to gather statistical information. Google Analytics sets cookies to help us accurately estimate the number of visitors to the Website and the volumes of usage of the Website. This is done to ensure that the Products are available when you want them and are fast. For more information on how Google Analytics processes this information, visit

We use mobile analytics software to allow us to better understand the functionality of our mobile software on your phone. This software may record information such as how often you use the Products, the events that occur within the application, aggregated usage, performance data, and where the application was downloaded from. We may link the information we store within the analytics software to any personal information you submit within the mobile application.

We partner with third parties, such as Google AdSense Advertising, on our website. Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users. Google, as a third-party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.

We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

The Products use log files. Stored information includes IP addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks. This information is used to analyze trends, administer the Products, track usage in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc., may be linked to session IDs, and device identifiers.

Where does appliedVR store my information?

All information you provide to us through the Products is stored on our secure servers in the U.S. and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. Any payment transactions will be encrypted using SSL technology. All transactions are processed through a gateway provider and are not stored or processed on our servers.

Where we have given you (or where you have chosen) a password which enables you to access certain parts of the Products, you are responsible for keeping this password confidential. We ask you not to share a password with anyone, and suggest that your change your password frequently.

Unfortunately, the transmission of information via the Internet is not completely secure. Although we will do our best to protect your personal information, we cannot guarantee the security of your information transmitted to the Products; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.

Can I delete my account?

Customers can request that their account information be deleted by contacting customer care at 1-844-857-0010. appliedVR may still use de-identified data after you delete your account.

How does appliedVR use my information?

Our purpose in collecting personal data about you is to:

  • Improve our products and services

  • conduct scientific and clinical research that advances the understanding and treatment of chronic pain and chronic disease

  • respond to your requests and inquiries

  • provide you with information which interests you

  • effectively communicate with you

  • provide you with products and services

  • make our websites useful to you

Does appliedVR share my information?

We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when it's release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property or safety.

However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.


Apple iOS users may opt-in to allow the Products to provide data regarding the duration of usage of the Products to the Apple iOS “Health” application for display, and to access information from Apple’s HealthKit which we will use to improve the services we provide to you.

Before you tell us to share your information with another system, however, you should review the applicable privacy policy of that system, since any information you have instructed us to share will become subject to those policies (Apple’s policy can be found here). In addition, in the event that you use one of those services, you should be careful about allowing other applications, services or people to access your information through that service. While much information collected by those services is innocuous, people who see data from our Products may be able to determine a variety of personal information.

  • Our Products do not use or disclose to third parties user data or other information gained through the use of the HealthKit framework for advertising, other use-based data mining purposes or similar services, other than for purposes of improving health, improving software applications, or for purposes of health or medical research.

  • We do not disclose any of your information, to any third party without your express permission (other than in anonymized and aggregated format), and in the case of information gained through HealthKit such sharing will only be for purposes of enabling the third party to provide health and/or fitness services, for medical research or for reporting about our company and our customer activity.

  • We do not sell any of your information, including information gained through HealthKit, to advertising platforms, data brokers or information resellers.

  • We do not use any of the information obtained through HealthKit for any purpose other than providing health and/or fitness services in connection with the Products.

Will this privacy policy change?

If this privacy policy changes, the revised policy will be posted on this site. Please check back periodically, and especially before you provide any personally identifiable information. This privacy policy was last updated on January 2, 2018.

How do I contact appliedVR?

If you have questions or comments about this privacy policy, please email